Bachelor of Business Studies (Honours) in Marketing
This Bachelor of Business Studies programme is designed at those who wish to pursue a career in Marketing. Introducing students to both traditional marketing and digital marketing skills, students will be provided with an in depth knowledge of not only marketing but other key business functional areas including management, people management and digital business.
Marketing plays a central role in creating, communicating, capturing and sustaining value for organisations, customers and society. The rapid digital evolution and increasingly savvy consumers have made it essential for organisations to build strong brands, and to engage customers effectively and in innovative ways in order to remain competitive.
There are 2 intakes per year. Please contact our consultants to obtain a copy of the class schedules and prospectus.Click here to start a WhatsApp conversation with us!